从跨文化视角看后现代广告及其接受txt，chm，pdf，epub，mobi下载
作者: 马琳
出版年: 2012-2
页数: 252
定价: 37.00元
ISBN: 9787566302717

内容简介  · · · · · ·

《从跨文化视角看后现代广告及其接受》内容简介：Postmodern advertising has become a prominent advertising form and. in recent years, it has been increasingly used by international companies to appeal to consumers in different parts of the world. However, despite its currency, extant studies on postmodern advertising are basically in an atheoretical manner.